5 reasons I love my job as a web designer

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I love my job as a web designer. Love love looooooove. Ok sure, there are bad days. Chasing payments? Ugh. It’s definitely not all rainbows and sunshine….. But for the most part, the web designer life is for me. 

As a freelance web designer, you can be creative and solve real problems while having a flexible lifestyle. I also get to collaborate with a mega team of freelance creatives on projects that actually make a difference in the world, which is a huge plus for me. 

In this blog, I’m talking about 5 reasons I love my web designer role. And if you’re thinking about working with a web designer or becoming a web designer, I’ve added some tips for you at the bottom. 

Being a web designer is creative af

My number one reason for loving my job? It’s creative AF.

A little backstory: I started my career designing magazines on my bedroom floor, complete with ringtone ads at the back of course. I began studying graphic design around 13-14 and soon sold logo designs on eBay. You could say I was destined to be a freelance designer. But after a few years of running my brand identity business, I realised I preferred bending the rules over creating them. Problem with authority? Me? Never… 😬

Enter web design. While teaching myself on the side, I discovered my nerdy love for tech. I hadn’t considered it as a career until I saw its potential as the perfect creative outlet. Clients usually come to me with a finished brand identity—colours, fonts, and visuals are set. My job? To craft a unique website that nails their message within these rules.

This might sound restrictive, but I thrive on seeing how far I can push the rules to achieve the desired result. I get to customise every bit of my client’s websites to highlight their brand and engineer joy into their customer experience. Coming up with ideas clients haven’t even dreamt of is my jam. And the possibilities in web design are endless, making it wildly creative and actually quite freeing. 

Problem-solving

Another big part of the creativity in web design is problem-solving. Websites not only have to look damn good, they have to work well. Because, well, what’s the point in having a gorgeous website if it doesn’t work? No one wants frustrated users who leave your website because they can’t find the menu. 

User experience is always first and foremost of any website. I create responsive layouts, ensure accessibility for all users and optimise performance. Stunning visuals and functional design are essential… and it’s not always easy peasy lemon squeezy to achieve. 

And as an ADHD-er, problem-solving is prime hyperfocus fodder for me. If I’ve got a crazy creative website idea, but something just isn’t quite working, I’ll sit at my laptop for hours on end troubleshooting and hunting for the solution. Because there’s always a solution and it’s always wonderfully rewarding when you get that ‘Eureka!’ moment. 

Collaboration

If you’re new here, you might not know that a huge part of That’s Her Business is collaboration. Nope, it’s not just me designing websites on my tod. When I first started my business it was, and that got lonely fast. I also needed people with skills I didn’t have… So, I built a team. 

As a web designer, I collaborate with brand designers, copywriters, photographers, SEO specialists and so many varied and diverse clients. Collaborating means creativity is through the roof, and problem-solving is a lot quicker. You literally get so many brains in one. 

Collaboration is one of my favourite things about my job because it’s brought me some of the closest connections and friendships I have in my life.  And also my best work! In fact, I met my best friend and work wife through Instagram and we collaborated on a client project. And now we’re the dream team copywriter and web designer duo

Making an impact

As a team, we love to work with web design clients who are doing good. By that we mean, you’re looking after people, or looking after the world.

I particularly love this part of my job because it means we get to choose who we work with, and we work with brands that are making (or trying to make) an impact. We help multiply that impact with a strategic and functional web presence because websites are so often the first point of contact for a business.

We build a positive user experience from the get-go, and with everything optimised for search engines, we help get even more eyes on your business. Because being a part of your success means the world to me and the whole team 🫶

Remote working

Being a web designer (for me at least) is completely remote. And I cannot tell you how much I love that. Fully remote working is the dreaaaam. 

My partner Jack (THB’s resident SEO Specialist) and I have recently put our house up for sale so we can move into our bus-come-motorhome full-time. All we need is speedy wifi and some power – hello solar panels – and we’re laughing. We can run That’s Her Business from anywhere in the world. 

Like I said at the start of this article, being a web designer or a small business owner isn’t all sunshine and rainbows every day. Sometimes it’s friggin’ hard. But it gets a damn site easier when you’re not sat in your home office staring at the same grey wall every day.

And it’s not just about being able to work from anywhere in the world, it’s the flexibility of when to work that I love too. Yes, sometimes I’ll work three 12-hour days in a row. But sometimes I’ll take a random three days off in the middle of the week. Or I’ll fancy a slow morning reading my book instead of writing emails. I still have deadlines, but as long as I meet them, I can work pretty much whenever and wherever I like. I reckon that’s about as free as it gets this side of retirement.

If you’re keen to hear more about how we are running our business as digital nomads – watch this space! We’ll have more content up on the blog shortly all about bus life.

Thinking about becoming a web designer?

If you’re considering becoming a web designer and aren’t sure where to start, I recommend taking a coding course to get the basics of front-end development down.

Big shout out to Code First Girls. I did their Coding Kickstarter and completed the CFGdegree last year. Honestly, I wish I’d done it sooner in my web design career.

Yes, you need a solid design foundation: layout design, typography, UX design, accessibility, colour theory, etc. But if you’re thinking about web design, you’re probably already somewhat design-inclined.

While you should continue improving your design skills, your websites are limited by your ability to build them, especially if you’re a freelance web designer not ready to outsource.

Before CFG, I had the design part (and some beginner CSS and HTML knowledge) down but relied heavily on front-end builders. This often limited my ideas. Creative design ideas are only useful if you know how to execute them.

Now, I have the front-end development skills to create some pretty unique website designs. And even if I don’t, I know how to learn what I need. With CFG, you can get £10k worth of coding education for free, usually sponsored by a big tech, finance, or insurance company that might even offer you a job upon graduation. I was sponsored by GCHQ.

“Code First Girls has become one of the largest providers of free coding courses for women globally, delivering over £75 million worth of free technology education and teaching three times as many women to code as the entire UK university undergraduate system!” – Code First Girls, About Us

Thinking about working with a web designer?

If you’re loving what we’re about and you’re ready to take your online presence to the next level… Our digital nomad web design dream team is here to transform your vision into reality. 

Whether you’re starting fresh, looking to rebrand, or need to elevate your existing website, we have the perfect solution for you.

If you’re starting from scratch or would like to rebrand: Our signature service Brimful of Branding is the perfect website design package for small businesses. We’ll take you from zero to hero with branding, photography, copy and website design – literally everything you need to get your online presence off the ground with a bang. 

If you’ve already got branding: Whether you need a one-page website or bespoke website design, we can work with your logo, fonts, and colours to create a website that perfectly gets your message across and engages your audience. 

If you’ve already got a website: Get a complete picture of where your website is currently at and how you can make easy improvements with a website audit, keep your website healthy and looked after with ongoing website maintenance packages, or get more eyes on your content with our DIY SEO service

Ready to get started?

Contact us today to chat about your project and see how we can help create the website of your dreams. Let’s create something amazing together 🥰

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